Job Listing: Product Marketing Manager

Our client, a leading manufacturer of medical devices, has an immediate opening for a Product Marketing Manager in there Westford location.

Specific Duties and Responsibilities :

Product Development
-Develop knowledge of the product development efforts and assist product managers in the execution in the marketing and distribution activities of the launch of new products.
Marketing
-In conjunction with the product manager and sales, develop creative briefs for the development of ads, literature, videos and other collateral materials
-Develop knowledge of the competitive products and companies
-Aid in the development of launch packages for effective promotion of new products
-Communicate with ad agency project specifications and timelines.
-Assist in the ongoing development of physician practice marketing materials including direct mail, billboard ads, infomercial's, ads, brochures, videos, etc
-Develop webinars
-Establish metrics to measure the effectiveness of marketing activities
Sales Support
-Develop, implement, monitor and evaluate sales and promotional programs to determine their success.
-Assist sales force in providing marketing support
-Assist the product manager with sales training activities
-Responsible for updating on an ongoing basis all sales collateral
-Establish relationship with field sales reps and participate on sales calls quarterly

Internet
-Provide ongoing new content for the website to be updated
-Monitor traffic on Internet site

Public Relations
-Assist the product manager in support of the public relations agency

Luminary Development
-Work with key customers to cultivate relationships within the medical community to monitor successful treatment techniques and areas of treatment
-Attend trade shows and workshops

Clinical
-Work with clinical in the development of clinical papers to support use of the product and new applications
-Manage the distribution of new clinical material

Behavioral and Interpersonal:
-Excellent verbal and written communication skills.
-Highly organized and possesses good interpersonal skills.
-Ability to work in a team environment.

Qualifications :

Education:
BS or BA in Marketing or technical-related field or equivalent

Experience:
-3-5 years experience in marketing
-Development of marketing programs (direct mail, ads, brochures, etc)
-Excellent written and communication skills
-Internet and CRM experience a plus
-Interest in the medical/healthcare field
-Must have working knowledge of word processing, spreadsheet and graphics computer programs
-Approximately 20% travel is required

Qualified candidates will have prior experience working with medical devises and international marketing.

If you feel qualified for this position, please contact Angela Manley at 781-356-6917 or AManley@aerotek.com

Interviews are being conducted within the next two weeks.

Required Skills for Product Marketing Manager Job:

About Aerotek Professional Services:

Join Aerotek Professional Services. Our customized employment solutions and personalized approach give job seekers access to great opportunities with competitive salaries. Aerotek offers comprehensive benefits that can include medical, dental, optical, and optional 401k. Don't put your career in the hands of just anyone; put it in the hands of a specialist. Launch or rejuvenate your career today with Aerotek Professional Services! Allegis Group and its subsidiaries are equal opportunity employers.